Spend More Time

Doing What You Love,

and Less Time Doing

the In Between Things


My name is Sierra and I am a wife, mom of three involved kids and a busy hairstylist.  Lately, my newest passion is Maskcara Beauty!   Ready to change your makeup game?  Whether you are a makeup guru or just a beginner, IIID Foundation and the method of HAC-ing will bring out the gorgeous in you! Look around this site to see how easy it can be to live the life you want while looking beautiful.  You will learn that you really can have your cake and eat it, too!

Become a Maskcara Beauty Independent Artist!




Amazing products, generous compensation plans and the most fun you will ever have in your life! Make the world a more beautiful place and become a Maskcara Beauty Independent Artist!



The Clutch is here!




Taking your makeup on the go just got easier! The new Maskcara clutch wallet holds all your makeup in one place without adding the bulk.  It’s even prettier than it is practical!



You are not one dimensional, and your makeup shouldn’t be either. It should be intuitive and personalized. You are unique and your face is an amazing combination of glowing highlight and chiseled shadow. Putting a wash of one foundation color all over your face is diminishing those amazing angles and creating a “flat face” that just isn’t the natural you. Our IIID Foundation makes it easy to customize a palette tailored to your skin tones. Eliminating the need for layers upon layers of makeup, our 4 step process makes it a light but full coverage that blends together creating a glowing complexion in just minutes.

Fall in Love with your makeup again!

Need some new inspiration for some Fall makeup looks? Check out these color coordinated looks to get you in the mood for sweaters and leaves, apple picking and pumpkin patches, and crisp air with changing...

Some amazing before and afters!

Need a reminder on why this method of Highlighting and Contouring is so amazing? I think these pictures speak for themselves! Need to try it for yourself? Send me a selfie using the "Get a Custom Color Match' button above! It's...

The Best Gift Guide!

Here is your Ultimate Gift Guide to give the BEST gift you know they will all love!  And at a variety of price ranges, you can check off all the gals on your list!...

Holiday Bundles!

Looking for the perfect gift, for yourself or your BFF?  We have got you covered!  Introducing the perfect palettes of Holiday cheer!  Whether you want a pink pout or a deep and sultry look, these pre-built Lip+Cheek bundles are a dream come true!   Don't forget to...

Cool Destination

The newest addition to the already-perfect line of contours from Maskcara Beauty is where you will want to go!  Aspen is the perfect shade that you fair-skinned gals have been missing!  It falls right in between Walnut and Ash and will give you the definition you...



This color should be lighter than your natural skin tone. The yellow turns creamy on the skin and gives you a “lit from within” glow! With the small end of the HAC brush apply this shade to the bridge of the nose, beneath your eyes and down the side of the nose in a pie piece shape, between your brows, on the chin and along the jawline.


This color should be deeper than your natural skin tone. It creates and accentuates the “shadows” on your face, giving dimension and a gorgeous sculpt to your face! Using the large end of the HAC brush apply the contour color round the edges of your face, down the neck, the side of your nose and beneath your cheekbones.


This rosy tone brings out your eyes, makes the face appear more youthful and warms your complexion. Apply this with a brush, sponge or fingertip to the apples of your cheeks and to the center of your lips.


Finish everything with this gorgeous shimmery cream! It gives the face a candlelit dewiness and perfects your complexion. Apply with fingertip to the top of your cheekbones, the bow of your lip and beneath the arch of your brow.